Tween Skincare: Navigating the World of Pre-Adolescent Beauty Routines

The rise of tweens and their obsession with skincare
It's no secret that tweens are becoming increasingly obsessed with elaborate skincare routines and not surprisingly, parents are becoming more and more concerned.
Maybe we have North West to thank for this rise in skincare interest when she featured her elaborate skincare routine on TikTok last year. And we all know how influential tweens can be!
Parents might be thinking they have a few more years up their sleeves before needing to face (pun intended) these topics and their kids become teenagers but the obsession with skincare and makeup is here - now!
Let's dive into what the youngsters (yes if kids are 12 or under, you are still youngsters) should really be using and how we can help better support them in their choices as they transition through to adolescence and potentially their most problematic teenage skin years ahead.
How to build the right skincare routine
It's back to basics! The three main areas that could be taken into consideration when it comes to skincare for tweens is cleansing, moisturising and sun protection.
Active ingredients, potent serums and anything else that is available in the market would be too much for young skin to handle and could do more harm than good. We need to educate tweens and steer them clear from retinoids and other ingredients that contain harsh chemicals. This can be saved for their future skincare concerns when they are much older.

How to build the right tween skincare routine
Our skincare is safe, not scary! Let's keep things simple.
Step 1: Cleanse
A gentle cleanse is a simple and achievable step in keeping skin clean, removing dirt and minimising imperfections from forming. As tween skin is particularly delicate, a gentle cleanse without stripping the skins natural protective barrier is key. With our duo-sided Face Cleanser, you can forget liquid cleansers, harsh scrubs and toners. Just add water to gently lift impurities and if needed you can buff away dry, dead skin cells too.

Step 2: Pat Dry
Once skin has been cleansed, pat skin dry with our ultra soft Bamboo Face Towel. Made with sustainable bamboo, the super-soft Face Towel is the perfect way to finish off a quick skincare cleanse.
Step 3: Moisturiser
Use a lightweight, non-comedogenic moisturiser to keep the skin hydrated. Even if the skin tends to be oily, it's essential to maintaining moisture balance. You could even use some natural coconut oil. At this age, nothing heavy is required.

Step 4: Sunscreen
Sunscreen is a big factor that many adults don't even know they need to be wearing everyday even during winter as the sun's UV rays can still damage skin. Final step, sunscreen! A super important one in protecting skin. Look for one that is SPF 30 or above in non clogging formula.
All of the above in conjunction with a balanced diet rich in fruits, vegetables, and plenty of water, will help to contribute to a healthy diet and overall skin health.

Instilling good habits and promoting healthy skin
If this latest spotlight on tween skin is anything to go by, we know that young minds are easily influenced. Now is the perfect time to get healthy habits in place for a supported skincare routine that will stand your child in good stead in the years to come. It is also a great opportunity to instil some lessons in sustainability and protecting the environment. Our skincare products are reusable as we aim to eliminate single-use skincare. So not just good for your skin but the planet too.
Knowing that these products are reusable (so that parent's don't have to constantly keep replacing them) for up to 200 washes, makes them super convenient, just pop them in the wash.
New to our Fibre technology? Watch below to see how Sante works.
We've also been Dermatest approved! Read more about the certification.
Skincare for everyone
The beauty of Santé products is that because they don't contain any harsh ingredients, they are suitable for everyone. Simple, safe and sustainable - what more could someone want in a skincare routine?!
Embracing chemical-free skincare isn't just a trend; it's a lifestyle choice that benefits everyone of all ages. By choosing products free from harmful chemicals, we invest in the long-term well-being of our skin and overall health.
So while influencers on TikTok are 'cool', Mum always knows best and skincare routines are no exception!










